The Pekin Area Chamber of Commerce is proud to once again support Small Business Saturday® and Shop Small, taking place on November 25th. Small Business Saturday is a day dedicated to supporting local small businesses and strengthening and celebrating communities across the country.
Created by American Express in 2010, Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for small businesses across the United States. In 2016, an estimated 112 million consumers reported shopping at small businesses on Small Business Saturday, according to the 2016 Small Business Saturday Consumer Insights Survey. The day was also championed by elected officials in all 50 states and Washington, D.C.
Small Business Saturday celebrates the diversity of small businesses across the U.S. and recognizes the importance of supporting small businesses, the jobs they help create, and the culture they instill in local communities. According to the U.S. Small Businesses Administration, as of 2014, small businesses nationwide accounted for 63% of net new private-sector jobs created and represented 99.7% of firms with paid employees.
Merchants and consumers can learn more about Small Business Saturday and how to get involved by visiting ShopSmall.com.