CenturyLink (NYSE: CTL) has received the 2011 Consumers’ Choice Award for “Best Landline Telephone Service Provider for Customer Value Enhancement” from Frost & Sullivan, a business research and consulting firm. The award, based on consumers’ evaluations of their landline telephone service providers, recognizes CenturyLink’s focus on enhancing the value that its customers receive in the areas of service quality, price and customer service.
According to Frost & Sullivan, CenturyLink was selected over its competitors for the variety of services the company offers its customers in addition to having reasonably-priced, value-added bundled service packages. The survey also cites CenturyLink’s efforts in making it easier to communicate with customer service representatives.
“CenturyLink has shown that it is moving aggressively to enhance the value of its landline voice telephone offerings,” said Gina Villanueva, Frost & Sullivan research analyst.
The Frost & Sullivan Award for Customer Value Enhancement is presented each year to the company that demonstrates excellence in implementing strategies that proactively create value for its customers. This award recognizes the company's inordinate focus on enhancing the value that its customers receive, leading to improved customer retention and ultimately customer base expansion.
“We are pleased that Frost & Sullivan has recognized CenturyLink for our efforts to provide customers with a strong mix of quality products and services at affordable prices,” said Michael D. Brill, CenturyLink’s vice president and general manager for Illinois. “We focus every day on meeting our customers’ needs with a wide range of residential and business offerings and excellent customer service from dedicated and skilled employees.
CenturyLink was honored during Frost & Sullivan’s Excellence in Best Practices Awards Banquet March 13 in Coronado, Calif.